PIFiS

The Polish Institute of Physiotherapy and Sport (PIFiS) is a research and educational institution that organizes international courses and training programs based on a holistic approach to learning and development. To reflect the spirit of the institution, I proposed a symbol that embodies the idea of growth and transformation. Its core is built around a circle, while its outer boundaries form a hexagon - a balance between harmony and structure. My intention was to create a dynamic form that, when viewed at larger scales, creates an optical illusion of movement and energy. Once the logo was finalized, together with the client we developed the broader brand identity system, including merchandise, the website, and membership cards.